On the morning of April 11, 2018, the 2018 China pharmaceutical e-commerce Shanghai Forum opened in Shanghai National Convention and Exhibition Center. This forum is sponsored by 21st century drugstore and China drugstore management college, supported by Xi'an Lijun Cloud-Commerce Import & Export Co., Ltd ,baidu takeout, hungry you and Shangyao kantle. More than 200 people attended the meeting, including the network supervision center of CFDA Southern pharmaceutical Economic Research Institute, the 21st century drugstore, the main leaders of China drugstore management college, members of China pharmaceutical e-commerce expert committee, major pharmaceutical e-commerce platforms, national mainstream pharmaceutical business, heads of chain drugstores, media reporters, fund investment banks and other industry related personnel.
In recent years, the integration of drugs, medical devices and health products in the field of retail terminals and e-commerce has created a new mode, which is recognized by consumers and industry people. In 2017, the state changed the examination and approval system to the filing system for pharmaceutical e-commerce. In recent years, pharmaceutical e-commerce has witnessed multiple rounds of favorable policies. Under this favorable policy environment, how to strengthen the dialogue between the pharmaceutical e-commerce enterprises and the upstream industry, match the operation ideas of both sides, reform the existing product operation mode, meet the consumer's purchase mode, and find a win-win mode for the e-commerce enterprises and the upstream industry has gradually become the focus of the upstream production enterprises and the pharmaceutical e-commerce! At this forum, Xi’an Lijun Cloud-Commerce Import & Export Co., Ltd a wholly-owned subsidiary of Xi'an Lijun Pharma Co., Ltd., a well-known domestic pharmaceutical enterprise, is an e-commerce upstart covering cross-border import and export, domestic pharmaceutical e-commerce and other business sectors. Together with Sinopharm holdings, it launched the star product of American Allergan company - bright artificial tears series products.
Si Jie, Director and Vice General Manager of Xi'an Lijun Pharma, Chairman of Xi’an Lijun Cloud-Commerce Import & Export Co., Ltd. made a report on the transformation of traditional enterprises into Internet marketing. The company has focused on introducing the exploration of an Internet sales mode suitable for its own development under the environment of "Internet plus" advocated by Lijun pharma. In the years of sales of star product dobes, Lijun pharma has accumulated a strong sales network and excellent sales team in Ophthalmology, which are the basis of cooperation with Sinopharm Holding Co., Ltd. Based on the good reputation and sales performance of Allergan Liangshi Series in China before, as the general agent and the only importer of Allergan Liangshi Series in China Xi’an Lijun Cloud-Commerce Import & Export Co., Ltd makes an overall layout of the online and offline sales of Allergan Liangshi Series in China. Born in a famous family with a new model and win-win concept, Allergan Liangshi series of varieties is bound to become the next medical e-commerce hit! At the same time, it also becomes an important opportunity for Lijun Pharma to test the new Internet marketing.
During the meeting, we also tried the eye drops together, its unique packaging and good comfort were widely praised and recognized by the participants.
The last part is expert comment. On how to lay out the bright vision series online and offline, experts spoke enthusiastically and put forward many targeted ideas and methods.
We believe that under the top-level design and overall layout of Lijun Cloud-Commerce, bright vision series will become the next e-commerce platform's hot money, bringing more gospel to the vast number of patients with dry eye.
